Answer: Great question! I actually struggled with this quite a bit. On the one hand, I probably could charge quite a bit more for these videos, based on their high-quality level and the depth of the content. The truth is that we want as many people to benefit from them as possible. That’s why I’m keeping the price low. For the price of a book, you can have over 5 hours of gentle yoga for seniors videos.
I see some complain about the price...I buy a lot of yoga pants, and you can go spend $30 on a pair or less, but you will be able to see that the quality is incomparable to BY's leggings. I had a pair from Old Navy, before I discovered these. Let's say I will never wear those again. Beyond Yoga is 1 of my favorite brands, and they are worth every penny. I always get a ton of compliments every time I wear them to my Barre classes, or the grocery store. You won't be disappointed!" (via Amazon.com)
With yoga wear from this inspired line at Athleta, you'll have a fashionable and functional outfit for your time in the studio. Yoga clothes for women in this large selection are slim fitting and flattering without hampering your movement. Choose from athletic tops like tanks and bras that will help you stay cool and fresh, or elegant creations like loose fitting hoodies and pullovers for staying comfortable while you warm up.